Appendix table 41. Prevalence of marketing innovations in human health and social work activities, 2008–2010, share of enterprises
Industry | Number of enterprises |
Marketing innovations |
Changes to the aesthetic design or packaging |
New media or techniques for product promotion |
New methods for product placement or sales channels |
New methods of pricing |
% | % | % | % | % | ||
Human health activities | 207 | 30,7 | 8,7 | 19,4 | 9,5 | 9,5 |
Residential care activities | 421 | 31,0 | 0,3 | 20,0 | 4,8 | 17,0 |
Social work activities without accommodation | 115 | 16,3 | 0,9 | 12,9 | 7,6 | 6,8 |
Human health and social work activities, total | 743 | 28,6 | 2,7 | 18,8 | 6,6 | 13,3 |
Source: Innovation 2010, Statistics Finland
Inquiries: Mervi Niemi 09 1734 3263, tiede.teknologia@stat.fi
Director in charge: Leena Storgårds
Updated 7.6.2012
Official Statistics of Finland (OSF):
Innovation [e-publication].
ISSN=1797-4399. 2010,
Appendix table 41. Prevalence of marketing innovations in human health and social work activities, 2008–2010, share of enterprises
. Helsinki: Statistics Finland [referred: 17.8.2024].
Access method: http://www.stat.fi/til/inn/2010/inn_2010_2012-06-07_tau_041_en.html